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How does it work?

The 1% for the Planet Outdoor Fund is coordinated by Aventure Écotourisme Québec, the association that represents adventure tourism and ecotourism businesses in Quebec.

On a voluntary basis, members of this association commit to donate each year 1% of their sales to the Fund, whether they are profitable or not. In addition to joining this Quebec-based initiative, they automatically become members of the 1% for the Planet international initiative.

The funds that we raise are donated to non-profit organizations in Quebec. A management committee made up of representatives of donor companies and civil society ensures that the investments have maximum and lasting impact.

The management committee's decisions are guided by an expert in sustainable development and by 1% for the Planet, which certifies the non-profit organizations that will receive donations.

The 1% for the Planet Outdoor Fund can also receive donations from 1% for the Planet member organizations that are not committed to the Quebec-based initiative.

Why a Fund?

Most of adventure tourism and ecotourism businesses are small organizations with limited revenues. By acting together, we are more effective in supporting structuring projects that have a major impact. The turnover of member businesses of Aventure Écotourisme Québec totals over 137 million CAD. Imagine what we’ll be able to achieve when all of our members, more than 200 businesses, will have joined the 1% for the Planet Outdoor Fund!

By partnering with the 1% for the Planet international organization, we ensure credibility to our approach.


             ->   Certifies the non-profit organizations that will receive donations
             ->   Ensures that the Fund is managed in accordance with the 1% for the Planet guiding principles
             ->   Provides expertise in managing the investments and communications of the 1% for the Planet Outdoor Fund
 

 

Businesses who would like to join in the movement can complete the membership form available online


For more information:

Stéphane Jeannerot, Business Development Coordinator
Aventure Écotourisme Québec
Phone: 450-661-2225, ext. 102
Email: sjeannerot@aventurequebec.ca

 

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